Ask avoidance in Armenia: a field experiment.

Last registered on October 05, 2022

Pre-Trial

Trial Information

General Information

Title
Ask avoidance in Armenia: a field experiment.
RCT ID
AEARCTR-0010140
Initial registration date
October 04, 2022

Initial registration date is when the trial was registered.

It corresponds to when the registration was submitted to the Registry to be reviewed for publication.

First published
October 05, 2022, 9:59 AM EDT

First published corresponds to when the trial was first made public on the Registry after being reviewed.

Locations

Region

Primary Investigator

Affiliation
WU Vienna & Masaryk University

Other Primary Investigator(s)

PI Affiliation
WU Vienna & Masaryk University
PI Affiliation
Cardiff University& Zhongnan University of Economics and Law
PI Affiliation
Ca’Foscacri University of Venice
PI Affiliation
Cardiff University, Masaryk University & IZA

Additional Trial Information

Status
In development
Start date
2022-10-05
End date
2023-03-31
Secondary IDs
Prior work
This trial does not extend or rely on any prior RCTs.
Abstract
This experiment studies ask avoidance - the phenomenon that individuals often avoid those who solicit donations - in Armenia. We cooperate with a local NGO/Foundation operating nationwide and exploit a unique framework. Our interventions are embedded in a fundraising campaign and implemented via text messages.
External Link(s)

Registration Citation

Citation
Abraham, Diya et al. 2022. "Ask avoidance in Armenia: a field experiment.." AEA RCT Registry. October 05. https://doi.org/10.1257/rct.10140-1.0
Sponsors & Partners

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Request Information
Experimental Details

Interventions

Intervention(s)
The intervention will be implemented via targeted text messages.
Intervention Start Date
2022-10-05
Intervention End Date
2023-03-05

Primary Outcomes

Primary Outcomes (end points)
Unsubscription rate; donation amount; donate rate.
Primary Outcomes (explanation)
None of the variables will be constructed. All variables are readily available.

Secondary Outcomes

Secondary Outcomes (end points)
Secondary Outcomes (explanation)

Experimental Design

Experimental Design
We will communicate with an NGO/Foundation and a leading marketing, e-commerce company in Armenia. A sample of individuals will be randomized into different arms and receive different donation appeals depending on the trial arm.
Experimental Design Details
Not available
Randomization Method
Randomization done in STATA.
Randomization Unit
Individual
Was the treatment clustered?
No

Experiment Characteristics

Sample size: planned number of clusters
There are no clusters.
Sample size: planned number of observations
25 600 individuals
Sample size (or number of clusters) by treatment arms
- Donation appeal 1 [N=4,266]
- Donation appeal 2 [N=4266]
- Donation appeal 3 [N=4,268]
- Donation appeal 4 [N=4,266]
- Donation appeal 5 [N=4,266]
- Donation appeal 6 [N=4,268]
Minimum detectable effect size for main outcomes (accounting for sample design and clustering)
IRB

Institutional Review Boards (IRBs)

IRB Name
Cardiff University, School Research Ethics Committee
IRB Approval Date
2022-02-11
IRB Approval Number
655