Experimental Design Details
We will conduct a survey experiment with vignettes to investigate the origins of the gender gap in pension investment choices. Specifically, we seek to understand why women in their twenties chose to contribute a similar proportion of their salary to pension funds as men but tend to choose less volatile investment options with lower average returns. Our primary objective is to examine the role of financial advisors in shaping this gendered investment behavior.
We have obtained approval to conduct this study with pension fund advisors who provide guidance on retirement investments. Our study aims to assess whether, and to what extent, these advisors offer different advice to men and women. To do so, we will implement a name-implied vignette experiment, in which pension fund advisors provide recommendations to hypothetical identical clients in their twenties. Each advisor will be randomly assigned to advise either a male or a female client, with the only difference between them being their name. First, we will ask advisors to indicate the optimal monthly savings rate and investment allocation for their assigned client. At this stage, we will also collect advisors’ beliefs about their client’s financial literacy. Next, we will examine how strongly advisors believe their clients incorporate their recommendations. Specifically, we will ask advisors to estimate the investment decisions they think their clients would have made before receiving advice and then to predict their clients’ actual post-consultation choices. This will allow us to quantify advisors’ perceived impact on client decisions. At this point, we will collect advisors' beliefs about their clients’ risk aversion. These perceived factors—financial literacy and risk aversion—will help us better understand potential gender differences in investment advice.
Following this, we will introduce a second randomized treatment. Half of the advisors will be shown evidence from a previous survey documenting biased investment advice—specifically, that women were, on average, advised to contribute the same percentage of their income as men but were recommended less risky investment options. These advisors will also receive information on the potential consequences of this bias, particularly its role in exacerbating the gender pension gap. The remaining advisors will receive a placebo treatment, in which they will be shown findings from the same survey about clients' misconceptions regarding pension investments. Importantly, the placebo information is unrelated to the gender pension gap.
After receiving this information, all advisors will advise a second hypothetical client of the same gender as their initial client. They will again be asked to recommend a monthly contribution rate and an investment allocation. This design enables us to test whether a simple informational intervention can mitigate potential gender biases in investment advice.
Finally, we will examine the geographic distribution of biased advice and its relationship to observed gender disparities in pension investment choices. Specifically, we will measure the extent of biased recommendations at a granular geographic level and analyze spatial correlations between biased advice and gender gaps in administrative data.
The study will be conducted in Trentino-Alto Adige/Südtirol, a northern region of Italy. This region presents a unique research opportunity, as 33% of the population belongs to a German-speaking Austrian minority. To account for linguistic and cultural differences, we will administer the survey in both Italian and German, allowing advisors to choose their preferred language. In our analysis, we will use this choice as a proxy for cultural background and investigate whether gender differences in investment advice vary accordingly. Additionally, we will explore whether advice patterns differ by region or by gender pairings between advisors and clients.