Abstract
This individual decision-making experiment investigates how firms adjust their prices in response to cost-push shocks, such as tariffs or supply-chain disruptions. Recent inflation episodes have shown that firms change prices more frequently and by larger amounts when inflation is relatively high, but real-world data often lacks the availability and the clarity needed to study the pass-though between cost-push shocks and selling prices in detail. We design a lab experiment where participants act as firms: setting prices, forecasting future prices, and responding to shocks in a simulated market.
Participants face three types of shocks—sudden tariffs, large gradual supply shocks, and small ones— and the rest of the market is simulated with rational behavior. The experiment also tests how price-setting changes depending on the market structure (many firms vs. very few) and the type of price adjustment friction (either a cognitive or monetary menu costs). Subjects make decisions under time pressure and are paid based on profits and forecast accuracy. The design allows researchers to isolate how firms respond to different cost environments in a controlled, replicable way.