Intervention(s)
To evaluate the impact of Croppie on small-scale farmers, we use a randomized controlled trial (RCT) in Antioquia, Colombia.
In the first stage, we will conduct a one-to-one baseline survey, which will allow us to characterize farmers' digital skills, agricultural practices, and socioeconomic conditions. The farmers will be selected using the list of cooperative members of the association. Specifically, we will interview a sample of 1500 farmers from the association. The 150-minute survey will be conducted at farmers' houses.
The visits will be pre-announced, and convenient times will be agreed upon. During the initical visit, participants will be informed about the project's objectives, the benefits they can expect, and how their data will be managed. Participants can withdraw from the project at any time without incurring any further consequences.
In the second stage, 1500 farmers will be randomized into the following five groups:
T1: Training AI Platform Individual
T2: Training AI Platform Family
T3: Cropppie
T4: Platform no training
T5: Pure Control Group
Farmers in T1 and T2 will participate in three one-day training sessions. The sessions will be conducted at a farm nearby, and transportation will be provided. The training sessions aim to prepare farmers for the use of sustainable agricultural practices following European Union Regulation on Deforestation-free Products (EUDR).\footnote{The regulation aims to reduce carbon emissions caused by EU consumption by avoiding deforestation and forest degradation in the EU and globally.} The sessions use a participatory methodology where farmers learn practical skills in group activities. In the sessions, farmers discuss sustainable agricultural practices for the protection of soil, water, forest, and biodiversity. They learn how to document good practices using an App and practice commercialization and negotiation in different markets. In T1 the sessions are conducted with one household member, while in T2, they receive the training accompanied by another household member. This part of the project aims to test whether technology adoption is more efficient when more members in the household are trained.
Farmers in T3: Croppie, are the main treatment group in this project. Farmers in this group receive a three-hour practical training on the use of Croppie. The training is conducted at their farms by an agricultural extensionist. During the session, the agricultural extensionist will explain the protocols to capture and transfer images using Croppie App. They will also learn how to interpret the information provided by the App and receive training on how the App helps them to improve financial planning.
Farmers in T4: will have the option to install the App, but will not receive any type of agricultural training. They will also not receive an explanation on Croppie. This group is used as a reference to evaluate the impact of T1 to T3.
Farmers in T5 (Control group) will have access to the app one year later. The staggered implementation would allow us to validate the impact of the app without limiting the possibilities for the control group to benefit from it. This group works as a reference to evaluate the impacts of T3 and T4.
In the last stage, we will conduct a one-to-one end-line survey to evaluate the impact of the treatments and, in particular, Croppie. As before, the survey will be conducted at farmers' houses. The visits will be pre-announced and agreed upon. The impacts of the training program will be assessed at the household level by comparing the changes in welfare and resilience to climate change among households in the treated and control groups. The main outcomes of interest are yield estimates, use of precautionary measures, access to credit, demand for insurance, and use of complementary income sources (non-agricultural employment).