Primary Outcomes (end points)
Change of ownership: Company was sold: yes/no, Amount of selling
Termination of business: Company is currently operating: yes/no
Business outcomes: Profit/loss in 2026, Sales in 2026, Sales outside of the country in 2026, Served markets/countries, Number of employees (total, newly hired, female, paid, non-paid) in 2026, Average monthly cost of personnel in 2026, Share of equity in firm that is currently already held by outside investor
Willingness and interest in taking on equity investment: WE is interested in equity financing for the business: yes/no, Maximum equity share willing to have held by outside investors, WE has specific deal terms to offer outside investors: yes/no, Would consider a royalty-based investment: yes/no, WE plans to look for equity financing in the next 1 (5) year(s) and from whom
General investability: Founder/co-founders work full-time in company: yes/no
Meeting the specific needs of investors: Accounts of the business separated from those of the owners, Revenue projection made for the next 12 months, Business knows customer acquisition costs, Amount of customer acquisition costs,
Steps towards receiving external funding and external financing received: WE has contacted outside investor in 2026 to see if they are interested in making an investment: yes/no, Type of outside investors contacted, For each type: {Amount requested by WE, WE has made a pitch to outside investors outside of the program in 2026: yes/no, WE entered into negotiations with outside investor: yes/no, WE has received third-party financing in 2026: yes/no, Amount of third-party financing received}, Amount at which WE value their companies, WE has taken on new debt and/or loans in 2026: yes/no, Sources of debt/loan, Amount of debt/loan
Product/service: Main product/service validated with real target customers in 2026: yes/no, Number of customers main product/service validated with, Main product/service modified based on customer testing results: yes/no
Entrepreneurial confidence: Confidence of WE to perform certain tasks/activities (measured on a 5-point likert-scale)
Challenges: Challenges that WE face in their ability to grow over the next 2 years (measured on a 5-point likert-scale)
Digital technologies: Usage of digital technologies: yes/no, Frequency of usage (daily, Once every two weeks, Monthly, Less than monthly, Do not use this technology