Experimental Design
The study employs a clustered randomized controlled trial (RCT) to evaluate the impact of narrative video interventions on voting behavior in rural Bangladesh. The experiment is timed to precede the February 2026 national election. The design tests whether highlighting the specific contributions of marginalized groups (women and youth) in the 2024 uprising affects their subsequent political participation and the electorate's perception of their legitimacy.
Design Overview
Unit of Randomization: The randomization unit is the polling station catchment area, which typically corresponds to a distinct village boundary. This minimizes spillover effects between treatment and control groups.
Stratification: Randomization is stratified first by political constituency to ensure geographic balance. Within constituencies, polling stations are stratified based on female voter share, as we anticipate that women's share of the population and of registered voters in particular may moderate the impacts of treatments on turnout.
Treatment Arms: Polling stations are randomly assigned to one of four groups:
Treatment 1: Male-Centered Protest Narrative (Contemporary)
Treatment 2: Female-Centered Protest Narrative (Contemporary)
Treatment 3: Historical Narrative
Control Group
Intervention Delivery
The intervention is delivered via a hybrid model to ensure broad coverage within the treated clusters:
Door-to-Door: Field staff visit households to show videos directly to residents.
Community Screenings: Videos are shown in public gathering spots
Digital Dissemination: Links to the videos are shared via WhatsApp to residents within the catchment area.
Data Collection & Outcomes Data will be collected from two primary sources:
Administrative Data (Election Commission): Official turnout rates and vote shares at the polling-station level.
Day-of-election data: Conducted on election day (12 February 2026) to capture turnout by demographic categories, including gender, perceived religiosity, and age group.
Primary Outcomes: Voter turnout, vote choice.