Abstract
We implement an online economic experiment to examine workers’ willingness to learn new skills and to identify potential barriers to retraining. The study is conducted via CloudResearch Connect with 500 participants targeted from states which lead in both forest cover and rurality - Maine, Vermont, West Virginia, New Hampshire and Alabama - to allow us to compare the behaviors of rural, suburban, and urban participants. Participants first engage in a set of tasks in which they encode words using a Caesar cipher. They are then offered the opportunity to engage in a new, more difficult task that involves the acquisition of a new skill, coding in Python. Finally, participants answer a survey about AI attitudes and perceptions as well as answer sociodemographic questions.
This work attempts to better understand how new technology (AI) impacts the existing workforce and whether rurality impacts technology adoption. We also investigate job loss expectations to AI, main concerns of AI (employment impacts, forced retraining, environmental), and perceived skills mismatch.