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Abstract I investigate the impact of experimentation on performance in early-stage ventures, seeking to identify the venture-level and market-level conditions under which experimentation is most valuable. I propose a novel theoretical framework and test its implications via a field-based randomized controlled trial. The experimental work takes the form of an encouragement design. Partnering with a venture competition, I randomize participants into two training session. While both sessions present a common set of basic entrepreneurship information, the treatment session includes a highly detailed module focused on experimentation. The treatment has the purpose of raising the propensity to experiment. I will then be estimating the impact of experimentation on performance, instrumenting experimentation with the treatment. I investigate the impact of experimentation on performance in early-stage ventures, seeking to identify the venture-level and market-level conditions under which experimentation is most valuable. I propose a novel theoretical framework and test its implications via a field-based randomized controlled trial. The experimental work takes the form of an encouragement design.
Last Published January 15, 2017 08:49 PM January 15, 2017 08:52 PM
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