Sample size: planned number of observations
The survey is fielded online across all 27 EU member states, with respondents recruited to be representative at the subnational level (NUTS regions). The regional unit is the NUTS-2 level in most countries and the NUTS-1 level in Belgium, France, and Greece (and in the single-region states Cyprus, Latvia, Luxembourg, and Malta); a few small countries constitute a single regional unit. Samples are drawn to be representative by sex, age, and income at the national level, with the aim of achieving representativeness within each region (subnational level) as well; regional number of observations are partly based on Eurobarometer Flash 539; national and regional quotas is based on EUROSTAT data.
The total target sample is 60,765 respondents across 209 regional units, an average of about 291 per region. Twenty-four countries are drawn from representative national online panels; Malta, Cyprus, and Luxembourg are recruited via non-probability social-media (Niche) sampling and are flagged separately. In the social-media (Niche) samples (Malta, Cyprus, Luxembourg), the donation decision (primary outcome) is hypothetical; respondents are informed accordingly.
We will use the following exclusion criteria: attention check, bot check (honeypots, adversial question, response time).
To test the data collection pipeline, data quality, and study logistics, we will conduct a pilot with 600 participants in Germany. If no substantive changes to the study design are required, the pilot sample will be included in the main analysis.