Field
Trial Status
|
Before
in_development
|
After
completed
|
Field
Trial End Date
|
Before
July 29, 2020
|
After
July 30, 2020
|
Field
Last Published
|
Before
July 23, 2020 09:45 AM
|
After
August 30, 2020 09:27 PM
|
Field
Study Withdrawn
|
Before
|
After
No
|
Field
Data Collection Complete
|
Before
|
After
Yes
|
Field
Final Sample Size: Total Number of Observations
|
Before
|
After
495 American consumers
|
Field
Final Sample Size (or Number of Clusters) by Treatment Arms
|
Before
|
After
82 American consumers with a close social distance to other members & symbolic advertisement
76 American consumers with a close social distance to the brand & symbolic advertisement
77 American consumers with a close social distance to other members & utilitarian advertisement
88 American consumers with a close social distance to the brand & utilitarian advertisement.
87 American control consumers & utilitarian advertisement
85 American control consumers & utilitarian advertisement
|
Field
Is there a restricted access data set available on request?
|
Before
|
After
Yes
|
Field
Restricted Data Contact
|
Before
|
After
[email protected]
|
Field
Program Files
|
Before
|
After
No
|
Field
Data Collection Completion Date
|
Before
|
After
July 30, 2020
|
Field
Is data available for public use?
|
Before
|
After
No
|