Demand for Privacy from Data Brokers

Last registered on March 06, 2024
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Pre-Trial

Trial Information

General Information

Title
Demand for Privacy from Data Brokers
RCT ID
AEARCTR-0013108
Initial registration date
February 29, 2024

Initial registration date is when the trial was registered.

It corresponds to when the registration was submitted to the Registry to be reviewed for publication.

First published
March 06, 2024, 4:37 PM EST

First published corresponds to when the trial was first made public on the Registry after being reviewed.

Locations

Country
United States of America
Region

Primary Investigator

Name
Joy Wu
Affiliation
Cornell University
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Other Primary Investigator(s)

PI Name
Avinash Collis
PI Affiliation
Carnegie Mellon University
Contact Investigator
PI Name
Ananya Sen
PI Affiliation
Carnegie Mellon University
Contact Investigator

Additional Trial Information

Status
In development
Start date
2024-03-01
End date
2025-03-01
Keywords
Behavior, Other, Welfare
Additional Keywords
data brokers, privacy, online experiment
JEL code(s)
Secondary IDs
Prior work
This trial does not extend or rely on any prior RCTs.
Abstract
We capture demand for data excludability through the willingness to pay for a real privacy commodity: data deletion from data brokers. We explore how the demand for privacy from data broker activities may differ depending on whether individuals are aware of data broker activities, the downstream consequences of commercial activity by data brokers, or from which entities brokers source individuals' data.
External Link(s)

Registration Citation

Citation
Collis, Avinash, Ananya Sen and Joy Wu. 2024. "Demand for Privacy from Data Brokers." AEA RCT Registry. March 06. https://doi.org/10.1257/rct.13108-1.0
Sponsors & Partners
Experimental Details

Interventions

Intervention(s)
A description of this study will be in fields that will not become public until the experiment has completed.
Intervention Start Date
2024-03-11
Intervention End Date
2024-07-31

Primary Outcomes

Primary Outcomes (end points)
See the pre-analysis plan for more information.
Primary Outcomes (explanation)
See the pre-analysis plan for more information.

Secondary Outcomes

Secondary Outcomes (end points)
See the pre-analysis plan for more information.
Secondary Outcomes (explanation)
See the pre-analysis plan for more information.

Experimental Design

Experimental Design
A description of this study will be in fields that will not become public until the experiment has completed.
Experimental Design Details
Not available
Randomization Method
Randomization is done by computer.
Randomization Unit
Individual
Was the treatment clustered?
No

Experiment Characteristics

Sample size: planned number of clusters
4,000 individuals
Sample size: planned number of observations
4,000 individuals
Sample size (or number of clusters) by treatment arms
Approximately 1,300 in each randomization group. See pre-analysis plan for more details.
Minimum detectable effect size for main outcomes (accounting for sample design and clustering)
Supporting Documents and Materials
IRB

Institutional Review Boards (IRBs)

IRB Name
University of Texas at Austin
IRB Approval Date
2020-12-03
IRB Approval Number
STUDY00000389
Analysis Plan

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