Intervention (Hidden)
Introduction
The Citi Foundation found, through its 2017 Global Youth Survey, that 86% of the youth surveyed from emerging markets such as Malaysia agreed with the statement: “My dream is to open my own business.” This agrees with researchers at the Malaysian Institute of Economic Research who have found that there has been an increase in the development of entrepreneurship as both a concept and an activity in Malaysia. In addition, our observation is that many young individuals in Malaysia already have existing skills or interests that could be brought to the market. A significant number of youths take short courses on practical skills through community colleges set up by The Ministry of Higher Education – classes that include baking, woodworking, and tailoring. Many of these individuals would like to start their own business or startup, but lack the practical skills to design, plan, and execute their ideas.
The RYSE Program is a research and social outreach project that aims to improve youth unemployment rates by equipping low-income individuals aged 18-24 who currently enrolled at polytechnic institutions in Malaysia with the skills to plan, design, and run their own business or startup from scratch. The RYSE Program builds on ASB and MIT’s strengths in entrepreneurship and innovation as well as relying on the experience of local partners and successful entrepreneurs in Malaysia. The RYSE Program takes in uninitiated participants from “zero” to “entrepreneur”. This intensive (hence “rapid” program), will be held at 4 polytechnics in Klang Valley (i.e. Central Region) involving 420 participants for just over 6 months from mid March-December 2019.
Brief Literature Review
Successful entrepreneurs usually share key characteristics such as a risk-taking attitude, motivation, optimism, personal initiative, and self-efficacy (de Mel et al., 2009, 2010; Schoar, 2010; Gielnik and Frese, 2013; Frese and Gielnik, 2014; Lederman et al., 2014). However, there are many of characteristic showing mixed evidence.
For instance, evidence related to entrepreneurial intention is mixed and hence it would be interesting to see if these hold importance for entrepreneurial success and intent. Moreover, evidence on the internal locus of control as an influence of entrepreneurial intention is mixed. Internal locus of Control (LoC) is a measure of the belief of people in their ability for controlling the environment through their actions. Several studies verify that internal LoC influences entrepreneurial intentions (Brockhaus and Horwitz, 1986; Hansemark, 1998; Mueller and Thomas, 2000; Gürol and Atsan, 2006; Orman, 2009; Karabult, 2016). People who believe that their actions can influence the environment will be willing to take more risks and establish businesses. However, Luca et al. (2011) in studying a sample of Romanian students found internal locus of control decreases the probability of participating in entrepreneurial activities.
Need for achievement as one of the imperative psychological motivations differentiating entrepreneurs to non-entrepreneurs, while many research experts have extensively used the Big five personality Taxonomy to predict entrepreneurial intention. These personality dimensions include extroversion, neuroticism, agreeableness, conscientiousness and openness to experience. Using scale of Big five personality traits, Goldberg (1981), Chem, Jing and Sung (2012), Indarti et al. (2004) and Akranbi (2013) found agreeableness, openness to experience, extraversion and conscientiousness to significantly and positively influence entrepreneurship while neuroticism has significant but negative influence on entrepreneurship.
Over the years, empirical literature has identified cognitive abilities to reflect numerical capabilities and verbal, reasoning, and problem-solving abilities, confidence and optimism and have found these characteristics to be correlated with entrepreneurial intent (De Mel et al., 2010; Djankov, 2006a, 2006b, 2006c; Bux and Honglin, 2015). Other studies like Krueger and colleagues (2000) reported that factors like perceived feasibility and desirability has positive impact on individuals’ intention to start a new business. Attitude - another form of cognitive structure - has also received attention in entrepreneurship research. Some scholars argued that attitude is a better indicator for entrepreneurial behavior than personal traits or demographic variables (Robinson et al., 1991; McCline et al., 2000).
Program Description
The RYSE Program contains 4 modules:
• Module 1: Design Thinking
o Students will first be exposed to Design Thinking classes, in which they learn how to systematize their thinking and ideas surrounding business proposals.
• Module 2: Entrepreneurial Strategy
o Students will be taught entrepreneurial strategy using Professor Scott Stern’s internationally renowned curriculum from the MIT Sloan School of Management. The skills accumulated through this course include opportunity identification, detailed industry analysis, and business research skills.
• Module 3: Business Skills
o Students will be taught practical business skills, which includes how to register one’s business, filing income taxes, hiring strategies, and marketing tools. Here we will also be teaching how to split equity among company founders.
• Module 4: Mentoring and Leadership and Personal Initiative
o Students will be paired up with local business leaders to learn from the best – both in terms of leadership, and also for practical advice on how to advance their business ideas. This Module will also have a component on Personal Initiative as in Campos et al. (2017).